Thousands of impressions every day, every night, every week
Houston, Texas is home to 6.9M people. It is the 7th largest DMA.
We found 8 OOH Houston operators who dominate our Top 5 lists in 3 categories.
So who ‘owns’ Houston?
We started working the Geopath Insights Suite for answers in search of the top OOH operators by location count in Houston, Texas and included the total weekly average impressions by each category.
learn more: https://oohtoday.com/houston-we-have-the-top-5/
Outdoor advertising is an effective and low-cost means of reaching potential customers. With a substantial increase in dual income households, longer commutes, and more miles being driven by a record amount of vehicles, the audience for outdoor advertising is growing at an extremely rapid pace. Furthermore, the outdoor industry has reached new technological peaks that are attracting a broader audience than ever before.
If I were to ask you what’s a cheaper advertising medium than Facebook, you might say Adwords. Maybe you’d say Twitter. But I guarantee you, that the vast majority of everybody reading this article would not say Out of Home, i.e. Billboards. Learn More
For each dollar spent on out of home (OOH) advertising, an average of $5.97 is generated in product sales, according to a new report released by the Outdoor Advertising Association of America (OAAA). While radio, print, and digital display advertising receive a greater share of campaign dollars in the average media mix, OOH produces a higher return on investment (ROI). Learn More
The idea that a citizen or company can use billboards to spread a personal message, like McDormand's character does in the movie, Three Billboards Outside Ebbing, Missouri, is suddenly catching fire. Learn More
See Your Business in Lights. SignAd’s state-of-the-art digital LED billboards are the cutting edge of outdoor advertising.
Digital LED billboards display high-quality images resulting in optimum clarity and colorful ads. The beauty of a digital board is that it has all the traditional benefits of outdoor (unavoidable, larger-than-life) combined with the benefits of electronic media (timeliness, relevance, flexibility).
Ideal for time sensitive ads and last minute updates, the flexibility of these boards allow advertisers to change their ad at a moment’s notice. Using the latest technology, SignAd’s design team will work with you to create striking artwork that will captivate your audience.
Become one of the many clients who enjoy the unlimited creative possibilities, making your ad unique and one of a kind, like you.
Digital billboards are a form of outdoor advertising that offer more flexibility than most out of home advertising mediums. Unlike most billboard ads, a digital billboard can be updated in real time. Real-time updates are made possible by electronic billboards using software to update digital bulletins instantly. Digital billboard advertising capabilities include social media integration, countdowns, day/weekparting, live updates, conditional content (weather, temperature), Outdoor Connect / RSS WiFi / Touch-Screen, and more.
Pick your billboard locations and schedule which days and times your ads are eligible to be shown.
Any budget is fair game. Just set a daily budget and indicate what you're willing to pay each time your ad is shown.
You can upload your own creative or use our graphics art department.
Your ads will display on your selected boards. Blip is a marketplace and some boards may temporarily have very high demand resulting in your ads not being displayed, until demand becomes normal.
LESS IS MORE – KEEP IT SIMPLE. The most effective messages are always the most simple. Your billboard should be a clear and brief expression of one idea.
Use bright colors or a bold image in your design to effortlessly attract eyes to your billboard. Contrasting colors within the design will also create an even bigger impact that will help improve the retention of your message.
If you find you’re still in need of a fun story for your billboard, consider the location where your design will be displayed and use that environment for a clever message.
Take advantage of the flexibility that Digital out-of-home advertising offers. Change your message weekly, daily or even hourly. Design with a creative strategy that tells a story or communicates numerous details using multiple design layouts.